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Why We Use American Supima® Cotton
Stronger Fabric
The longer fiber resists pilling, breaking and tearing which makes for extraordinarily resilient towels.
Softer Fiber
Extra-long fibers are inherently softer and more luxurious.
Vibrant Colors
Finer fibers absorb dye better so our towels keep their brilliance wash after wash.
Polygiene®
Nutrl towels are proven to eliminate 99% of odor-causing bacteria so you can be confident your towel will stay clean and fresh.
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Raising the Towel Bar
Dry off for 100 days, risk free. Don't absolutely love it? Send it back for a full refund.
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